Journalist and contributor to publications such as the newspaper *Valor Econômico*, among others, with experience at companies including Agência Estado (assistant editor), Grupo Abril (market relations advisor), Editota Segmento (editorial manager), and Meio & Mensagem (director of special projects). Small business owner and consultant in the field of corporate communications, working with brands such as Percepta, Bralyx, Arcelor, and others.