Bett Brasil Strengthens the Link Between Universities and the Job Market Through an Unprecedented Partnership with CIEE
Given the importance of the debate on Brazilian higher education, Bett Brasil—Latin America’s largest event on Innovation and Technology in Education, which will take place May 5–8—has formed an unprecedented partnership with the Center for Business-School Integration (CIEE). The CIEE Ahead Forum – Higher Education aims to serve as a dedicated space for in-depth discussion of the challenges and opportunities in higher and vocational education.
“The CIEE Ahead Forum on Higher Education represents the definitive convergence of higher education and employability. This partnership places an essential question at the center of the debate: How can we turn a degree into a real opportunity?” says Rodrigo Dib, Institutional Superintendent at CIEE.
According to Adriana Martinelli, Director of Content at Bett Brasil, this is a call to rethink models for developing young talent. “We are at a pivotal moment for higher education in Brazil. As we delve deeper into the debate on quality, regulation, and employability, we are also challenged to rethink our role in shaping future generations,” she explains.
Three content areas
Under the central theme “Individual, Collective, and Artificial Intelligences: All Within Us, Right Now! When they interact, education is transformed, ” the event aims to explore three key areas in depth: aligning the curriculum with professional practice from the earliest years of undergraduate study; the strategic use of technology to enhance learning; and the integration of educational institutions, companies, and intermediary organizations into a more fluid and collaborative ecosystem.
In addition to these key areas, this year’s main topics include the impacts of regulatory changes, the expansion of hybrid and digital education, and the effects of new skills, technologies, and artificial intelligence on the job market.
The auditorium will host leading figures in the field, including Rodrigo Capelato, executive director of Semesp; Andréa Paiva, director of graduate studies at FIAP; Leandro Prearo, president of Cruzeiro do Sul University; Michelle Schneider, visiting professor at Singularity University; and Romero Tori, academic director at Univesp, among other experts.
With more than 30 confirmed speakers, the Ahead CIEE Forum—Higher Education has established itself as a premier forum for dialogue among university presidents, academic directors, program coordinators, and managers in distance learning, innovation, and professional and technological education (EPT), as well as researchers and industry experts. To ensure access to the four-day program—without the need to register in advance for individual sessions—simply visit the official website.
Service | Bett Brasil 2026 - CIEE Ahead Forum – Higher Education
Date: May 5–8, 2026
Location: Expo Center Norte – São Paulo (SP). During Bett Brasil 2026.
Registration: On the official website.
Confirmed speakers: Click here
About Bett Brasil
Bett Brasil is the largest event dedicated to innovation and technology in education in Latin America. It is part of the global Bett Show series organized by the Hyve Group, one of the world’s leading organizers of events considered industry benchmarks. Bett aims to inspire and discuss the future of the sector and the role of technology and innovation in the education of teachers and students.
To learn more, visit the official website.
About CIEE - Center for Business-School Integration
CIEE is a nonprofit civil society organization that has served as a bridge between education and the world of work for over 60 years. It is a national leader in internship programs and social impact initiatives that broaden horizons by providing young people with their first professional experience and transform lives by ensuring they secure a future with more opportunities.
With a presence throughout the country, CIEE has a robust network that allows us to work closely, efficiently, and strategically alongside educational institutions (IEs), companies, and young people seeking opportunities.
Press Inquiries
Hercog Comunicação e Estratégia
bettbrasil@hercogcomunicacao.com.br
Natascha Roman
Daniel de Oliveira

