In 2005, the Ministry of Education (MEC) collected data that provided insight into the learning outcomes of Brazilian students in basic education. Two years later, in 2007, another survey ushered in a new era in Brazilian education: the Basic Education Development Index (Ideb). Through this index, schools, municipalities, and states gained a comprehensive view of the quality of education. Improving these figures remains a challenge in many parts of the country.

Some municipalities, however, have been able to show significant improvement in their results year after year. This is the case, for example, with Sorriso, in the interior of Mato Grosso. In 2005, in the first official survey, the municipality’s score for elementary school—early grades—was 3.5. Since then, a careful analysis of the data and a focused effort to identify potential areas for improvement have enabled this score to reach 6.3 by 2023, representing an 80% increase.

Sorriso’s Secretary of Education, Adriana Ester Reichert Palu, believes that this outcome is the result of several factors, including the partnership with the Aprende Brasil Education System, which began in 2006. “The education system helps us organize content and provide in-person teacher training, and the platform is essential as a learning alternative for both teachers and students. “Our partnership certainly makes all the difference in the positive results we’re achieving,” she says.

Excellence in Public Education

Aprende Brasil Educação, the organization behind the Aprende Brasil Education System, operates in municipal public education throughout Brazil, offering educational solutions that foster learning and support students from early childhood education through the final years of elementary school. At Bett Brasil 2025, the brand’s main highlight is the strong performance of its partner municipalities on the Basic Education Development Index (Ideb), one of the most important indicators for developing public policies that contribute to a more equitable education system.

According to Damila Bonato, marketing and product manager at Aprende Brasil Educação, it is essential to closely monitor school performance, offering customized solutions for each case and helping to find new approaches whenever necessary. “When it comes to public education, we cannot settle for the bare minimum. We need to implement everything the market has to offer in terms of the best and most modern approaches, always striving for excellence. After all, public schools are where the majority of Brazilian students are enrolled today,” she points out.

In 2023, 77% of partner municipalities scored above the national average for the early years of elementary school, and 74% scored above the national average for the later years of elementary school. Another notable example is Tabapuã, in the interior of São Paulo state, which had a score of 5.3 in the early years of elementary school in 2005.

The progress over the years has been remarkable, and the municipality’s score in 2023 reached 7.9—an increase of nearly 50 percent. For Tabapuã’s Secretary of Education, Helem Suzi Busnardo Louzada, the municipality’s impressive IDEB results stem from several factors, such as the quality of educators, a well-structured curriculum, and inclusion. Another key factor driving this change was the implementation, back in 2005, of the “Aprende Brasil” Education System by Aprende Brasil Educação. “This partnership also played an important role by providing effective pedagogical support, which has been essential for ensuring clarity in the curriculum and improving the quality of education in the municipality.”

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