Dialogue is at the heart of teaching and must also be the primary means of addressing the challenge of transforming education in Brazil. The Bett Brazil, Latin America’s largest education and technology event, is holding its 28th edition with the goal of reaffirming this idea by bringing together the educational community from May 9 to 12 at the Transamerica Expo Center in São Paulo.

“This will be the best and largest edition of Bett Brasil yet, featuring many new initiatives designed to expand networking opportunities and strengthen dialogue and collaboration within our education community, which now has a global reach. This edition will also mark two important launches for Bett Brasil: the Bett Conect@ meeting program and Ahead by Bett, a side event focused on higher education and vocational training. In addition, Bett Startups, a space dedicated to edtech companies, will feature content panels and a schedule of reverse pitches for schools and investors,” says Claudia Valério, director of Bett Brasil.

The exhibition area at the Bett Brasil trade show has been expanded and will host more than 270 brands. Both domestic and international exhibitors will offer activities and experiences for visitors, including demonstrations of innovative products, services, and solutions that are expected to reach classrooms across the country in the coming years. Microsoft is the event’s global sponsor.

According to Claudia Valério, two new initiatives will be launched during the event. Bett Conect@ is a relationship-building and networking program designed to facilitate quick, personalized meetings between managers and decision-makers from educational institutions and providers of technology and solutions for education. Ahead by Bett, on the other hand, will be a parallel event bringing together institutional leaders and educators from across the higher and vocational education sectors, along with solution providers representing this segment. 

Another new feature is the Transformative Educator Award, which will be organized through a partnership between Sebrae, the Significare Institute, and Bett Brasil. The goal of the initiative is to recognize transformative educational projects—with a focus on entrepreneurial education—developed by Brazilian teachers at public or private educational institutions across the country. With over 2,000 entries, the winners in the seven categories—Early Childhood Education, Elementary School (early and late grades), High School, Vocational Education, Higher Education, and Youth and Adult Education (EJA)—will be announced during Bett Brasil 2023. 

Contents 

At this edition of Bett Brasil, the activities on the four-day content agenda will be organized around the main theme “Education and Work for New Futures.” “This theme was chosen in recognition of the need to develop solutions that integrate basic, higher, and vocational education within a pedagogical framework that also incorporates new technologies and innovations. All of this while maintaining a focus on developing individuals capable of navigating the complexities of the contemporary world,” explains Adriana Martinelli, Director of Content at Bett Brasil.  

In all, Bett Brasil will feature nine concurrent sessions, divided into the following areas: Bett Brasil Conference (Curriculum, Technology, Assessment, Educator Development, Learning, and Diversity); Ahead by Bett (Employability, Hybrid Learning, Innovation, Initial Training, and the Integration of Continuing Education into the Curriculum); and the Administrators’ Forum.

Among the key topics in the field of education to be discussed are, for example, inclusive, anti-racist, and diverse education; artificial intelligence (ChatGPT) and the metaverse; media literacy and the end of fake news; mental health and social-emotional skills; continuing education and professional development for teachers; data analysis for personalized instruction; bilingual education; full-time schooling; and the reform of the New High School System. The complete content agenda, including dates, times, topics, and speakers, is available on the event’s website.

Augusto Cury, Cafu, Iberê Thenório, Martha Gabriel, and Rene Silva

The list of speakers already confirmed for the more than 160 panel discussions—featuring over 280 speakers—includes: Augusto Cury, psychiatrist and writer; Cafu, former soccer player and captain of the Brazilian national team during its fifth World Cup victory in 2002; Dora Kaufman, researcher and professor at PUC-SP; Martha Gabriel, one of Brazil’s most influential digital thinkers and an award-winning international speaker; Adriana Fóz, an educator specializing in emotions and director of NeuroConecte; Edgard Gouveia, architect, urban planner, and holder of a graduate degree in Cooperative Games; and Iberê Thenório, creator of “Manual do Mundo,” a science and technology channel on YouTube.

In addition to Luciano Meira, a contributor to CESAR School (Center for Advanced Studies and Systems in Recife); Luciano Pires, entrepreneur and creator of the “Café Com Leite” podcast; Mozart Neves, a professor at USP; Rene Silva, founder of Voz das Comunidades; Rossandro Klinjey, psychologist and writer; Gil Giardelli, professor and anchor at Record News; Sidnei Shibata, head of operations for Khan Academy in Brazil; and Tião Rocha, anthropologist, educator, and CEO of CPCD (Centro Popular de Cultura e Desenvolvimento).

In order to foster greater interaction between the speakers and the Bett Brasil audience, one of the new features for this edition is a new format for the content panels. Four different experiences will be offered in the auditoriums:

The Roundtable Discussion, featuring a debate centered on various questions posed by the moderator, two experts, and the audience (without the use of other media); the Participatory Aquarium, where three seats will be “open” for audience members to join the conversation on stage with two experts, in a relay-style format organized by a moderator; the Panel Discussion, featuring two experts who will each have 15 minutes to present their views on the central theme, followed by 30 minutes of interaction with the audience; and the Inspirational Talks, in which the keynote speaker closes out the day with thought-provoking insights and reflections that inspire the exploration of new paths in education. The audience will also be able to interact with the speakers, ask questions, and participate in polls through the official Bett Brasil app.

Another new feature will take place at the Administrators’ Forum, featuring experts who will discuss #WhatDoIDoOnMonday. The idea is to propose an action plan for educators to implement in their schools and educational institutions, based on the experiences and lessons learned during the four days of Bett Brasil 2023. Among the companies in attendance will be Red Balloon, Educbank, and Systemic Bilingual.

Bett Brasil 2023

Date: May 9–12 .
Location: Transamerica Expo Center (São Paulo).
Hours: 9 a.m. to 7 p.m.
Website: Bett Brasil
Full Schedule: Click here
Press Accreditation: Click here

About Bett Brasil

Bett Brasil is the largest education and technology event in Latin America. It is part of the global Bett Show series organized by the Hyve Group, one of the world’s leading organizers of events considered industry benchmarks. Bett aims to inspire and discuss the future of the sector and the role of technology and innovation in the education of educators and students.

About Hyve Group

The Hyve Group was founded in 1991 and is now one of the world’s leading organizers of international trade shows, conferences, and events. The Hyve Group’s primary strategic vision is to build a global portfolio of events grounded in high-quality content, delivering an excellent experience and ROI (return on investment) to its clients. Hyve strives to deliver the best services to clients worldwide, regardless of location. It places exhibitors and visitors at the center of its efforts and drives sustainable growth for its investors. Hyve Group is a publicly traded company that has been listed on the London Stock Exchange since 1998.

Press Information:

Communications Team
Valeria Bursztein
+55 11 9 9104-2031
valeria@coletivodacomunicacao.com.br 

Arucha Fernandes
+55 13 9 9768-3476
arucha@coletivodacomunicacao.com.br 

Berlitz Comunicação
Ricardo Berlitz
+55 11 9 9645-2067
berlitz@berlitzcomunicacao.com.br