A Bett Brasil, Latin America’s largest event for Innovation and Technology in Education, which will take place May 5–8 at Expo Center Norte in São Paulo (SP), arrives with a clear mission: to foster dialogue among people, digital solutions, teaching practices, and public policies to bring about real change in Brazilian education.

With the theme “Individual, Collective, and Artificial Intelligences: All Within Us, Right Now! When they interact, education is transformed, ” the 31st edition of the event will feature 13 concurrent sessions, more than 450 speakers, and representatives from over 22 countries, inviting educators, administrators, policymakers, and businesses to reflect on how different human and technological capabilities can work together in the daily lives of schools, school districts, and educational organizations. The initiative is based on the principle that educational progress occurs when these dimensions engage in dialogue, rather than when they operate in isolation.

“Education is the cornerstone of human, social, and economic development, and Bett Brasil has taken the lead as the meeting place for the educational ecosystem. Leaders, administrators, entrepreneurs, educators, and experts will gather at the event to share good ideas, showcase innovations, and develop solutions for a more inclusive, equitable, and high-quality education,” says Bett Brasil’s director general, Claudia Valério.

Content organized into themes and complementary experiences

The Bett Brasil 2026 agenda will be organized around four major thematic pillars, which run through the entire program and guide the discussions throughout the four-day event. The InteliGENTE theme addresses the power of individual intelligences, emphasizing self-awareness, social-emotional skills, mental health, and student-centered teaching practices. Meanwhile, HumaNÓS highlights the strength of the collective, educational management, reigniting teachers’ passion for their work, collaboration among networks, and the social role of schools.

The subtheme “Intelligence” explores the responsible use of digital solutions, automation, and data-driven resources applied to education, while “Dialogues of Intelligences” serves as a forum for synthesis, connecting technology, digital citizenship, inclusion, social innovation, and new educational models.

“Bett Brasil is born from the convergence of ideas, people, and experiences. In 2026, we want to spark deep reflection, but above all, present practical ways for education to move forward in a more inclusive and ethical manner, while remaining connected to the reality of schools and school systems,” says Adriana Martinelli, Director of Content at Bett Brasil.

These themes come to life in various content environments, designed for specific audiences and contexts.

The Basic Education Congress brings together teachers and instructional coordinators to discuss practices and methodologies applicable to the classroom. The initiative features various formats for dialogue, such as the Conversation Circle, Aquarium, Flipped Classroom, Creative Space, and Workshops, with the aim of encouraging audience participation, promoting the sharing of ideas, and fostering new learning.

The Managers’ Forum focuses on discussions about leadership, educational policies, and the management of private school networks. The Public Education Auditorium , on the other hand, broadens the dialogue with secretaries, leaders, and officials, addressing structural challenges in the country’s education system.

The program also includes the CIEE Ahead Forum – Higher Education, dedicated to discussions on higher and vocational education, and the AI in Education Summit, a dedicated auditorium for discussing the impact of artificial intelligence on education—one of this year’s new features at Bett Brasil—and Bett Startups, featuring exhibitions of solutions from startups and edtech companies, as well as a dedicated auditorium for discussing ideas and projects for the educational ecosystem.  

Leaders Shaping the Debate on Educational Innovation in Brazil

Bett Brasil 2026 has already confirmed the participation of key figures in the Brazilian educational debate. Among them is Manuel Fernando Palácios da Cunha e Melo, president of INEP, who will discuss the so-called “Teachers’ ENEM” and the challenges of teacher training and careers. Alessandra Borelli, an attorney and specialist in digital law, will address protection and education in the digital environment. Claudia Costin, former global director of education at the World Bank and current president of the Salto Institute, will share her insights on public policy, equity, and large-scale educational innovation.

Experts in human development and technology are also featured in the program. Some of them include: philosopher and psychoanalyst Viviane Mosé, a leading voice in debates on networked society and the challenges of the contemporary world; Silvio Meira, chief scientist at TDS.company and one of Brazil’s leading thinkers on innovation, technology, and digital transformation; João Branco, named Brazil’s most admired marketing professional and listed among Forbes’ Top 10 CMOs; Leandro Karnal, professor, historian, and writer, one of today’s most influential intellectuals; psychotherapist and career counselor Leo Fraiman, known for his work on issues related to social-emotional development; Giselle Santos, educational innovation consultant at Instituto Escolas Criativa; and Rosa Alegria, founder of Teach the Future Brasil (TTF Brasil), an international movement that explores education for possible futures and one of the most recognized female futurists in Latin America.

“Our commitment is to bring together diverse voices—people with practical experience and the ability to spark reflections that resonate with those on the front lines, in management, and in policy-making. Bett is a space for listening, exchanging ideas, and collective creation,” says Adriana Martinelli.

In addition to a program expected to feature more than 144 hours of content, Bett Brasil 2026 will bring together more than 330 national and international brands in its exhibition area, showcasing solutions, technologies, and services for all levels of education. The venue is one of the main hubs for networking, sharing experiences, and generating business opportunities in the Latin American education sector. The event is expected to welcome more than 47,000 visitors over the course of its four days.

Expert curation and a business environment

The event features an Advisory Board composed of experts in basic and higher education, as well as representatives from the public and private sectors, who are responsible for supporting the curation of content. Among the members are Katia Stocco Smole, Executive Director of Instituto Reúna; Felipe Morgado, Superintendent of Vocational and Higher Education at SENAI — National Department—and Luiz Miguel Martins Garcia, President of Undime São Paulo, as well as Alexsandro do Nascimento Santos, Director of Basic Education Policies and Guidelines at the Ministry of Education (MEC)—all leading figures in educational innovation, ensuring a diversity of perspectives and depth in the discussions.

Registration for Bett Brasil 2026 is now open—admission is free—and can be completed on the event’s official website.

Service | Bett Brasil 2026

Date: May 5–8 , 2026
Venue: Expo Center Norte – São Paulo (SP)
Theme: Individual, Collective, and ArtificialIntelligence : All Within Us, Right Now!
Registration: Bett Brasil 2026
More information: Click here
Confirmed speakers: Click here
 

About Bett Brasil

Bett Brasil is the largest event dedicated to innovation and technology in education in Latin America. It is part of the global Bett Show series organized by the Hyve Group, one of the world’s leading organizers of events considered industry benchmarks. Bett aims to inspire and discuss the future of the sector and the role of technology and innovation in the education of teachers and students.

To learn more, visit the official website.

About Hyve Group

The Hyve Group was founded in 1991 and is now one of the world’s leading organizers of international exhibitions, conferences, and events. The Hyve Group’s primary strategic vision is to build a global portfolio of events grounded in high-quality content, delivering an exceptional experience and ROI (return on investment) for its clients. Hyve strives to deliver the best services to clients worldwide, regardless of location. It places exhibitors and visitors at the center of its efforts and drives sustainable growth for its investors.

To learn more, visit the official website.

Press Inquiries
Hercog Comunicação e Estratégia
bettbrasil@hercogcomunicacao.com.br
Natascha Roman
Daniel de Oliveira